Chema Alonso

Chief Digital Consumer Officer (CDCO) , Telefónica

Chema Alonso

Speaker Bio

Chema Alonso is currently the CDO - Chief Data Officer - at Telefónica. In this position he heads the company’s Big Data strategy, Advertising and the Fourth Platform. As part of the work to define the Fourth Platform, he also leads the Personal Data Bank team and is the main internal promoter of the Data Transparency Lab. He is also responsible for global cybersecurity and data security, having created the new Global Security Unit with the Information Security Global Business in B2B & B2C and Eleven Paths.

He was previously the founder and CEO of Eleven Paths, a subsidiary of Telefónica Digital focusing on innovation in security products, and General Manager of Global Security Business in the B2B unit of Telefónica Business Solutions. Before joining Telefónica in 2013, he spent 14 years working for and directing Informática 64, a company focusing on computer security and training. He obtained doctorates in Computer Security at the King Juan Carlos University of Madrid, Computer Engineering at the same university and IT Systems Engineering at the Polytechnic University of Madrid, an institution which appointed him Honorary Ambassador of the University School of Computer Science in 2012. Since 2009 he has also directed the Master’s Degree in Information Security at the European University of Madrid.

He is the author of several books and other works specializing in cybersecurity and a director representing Telefónica at Alise Devices, a company supported by Telefónica by means of its Wayra startups acceleration programme and a developer of anti-counterfeiting technology, chiefly made up of engineers from the Polytechnic University of Madrid.