The 2025 showfloor in numbers
-
+2900
exhibitors, sponsors and partners
-
205
countries and territories
Must-see exhibition features
-
Digital Planet
Welcome to the home of app, ad tech, ecommerce and marketing communication solutions at MWC Barcelona. -
Country Pavilions
Find opportunities and solutions that are region-specific at the country pavilions showcase. -
The GSMA Pavilion
Meet the producers of MWC. This is the GSMA pavilion, right at the heart of the connectivity ecosystem, where interactive demos bring to life the exciting work of our members.
Explore, experience, experiment
Make time to simply wander around the showfloor and take part in the many interactive stands. Last year’s show saw attendees grab a paddle at the IBM stand and play a game of ping pong with an AI twist. Attendees could also hop aboard a tram and slip on Ericsson’s XREAL Air 2 Ultra AR glasses — allowing the user to stream a movie, watch a football match, or power through a work task, all while staying fully aware of their surroundings.
The MWC showfloor is bursting with immersive experiences and cutting-edge tech waiting to be discovered, so make sure you put time in your agenda to explore the exhibition.
MWC25’s grand stands
The sky’s the limit when it comes to stand design. Take a look at the brands that draw big crowds with their innovative approach to exhibiting their work.
Tech launches at MWC
In the exhibition halls, you'll find cutting-edge tech at every turn. Last year’s show saw the launch of Xiaomi’s 15 Ultra phone featuring a Leica Summilux optical lens and HyperAI technology. There was uCloudlink’s pet smartphone (a world-first), and Mossos d'Esquadra’s Judge Dredd-style squad car with a drone built into the vehicle’s roof.
MWC is where you get to try out tomorrow’s technology, first.