2025 event theme: Connect. Converge. Create.
MWC is the global intersection of social policy, business leadership and digital innovation. That’s why this year’s theme captures the event's unique ability to influence the future – as the only place that brings together everyone, from founders to presidents, all under one roof.
5G Inside
The next phase of 5G rollouts, Release 17 and beyond, will drive the evolution of 5G towards a more versatile, reliable and ubiquitous network. This advancement will support a broader range of applications, addressing the needs of various industries and user segments.
This year, MWC25 will focus on the ROI from 5G networks through a combination of new revenue-generating services, cost reductions, strategic partnerships, regulation and spectrum management. By leveraging the unique capabilities of 5G, network operators can unlock a wide array of opportunities across various sectors – transforming not only their own business models but also the industries they serve.
Connect X
The number of connected IoT devices is set to reach over 15 billion in two years, according to GSMAi. Connecting everything requires network solutions that are open, seamless, sustainable and secure.
MWC25 looks at how our growing and increasingly complex mobile ecosystem can collaborate better – from cloud hyperscalers, systems integrators and innovators in AI, robotics and automation, to mobile, fixed and satellite providers. Only by collectively building more dynamic, automated and cost-efficient networks can we truly realise the potential of connected technologies for businesses and consumers.
AI+
Generative AI continues to create headlines. But, while the pace of change is both disruptive and exciting, it’s important to focus through the lens of practical deployment and impact.
At MWC25, we’ll being doing just that. Exploring the optimisation of processes and tools to accelerate transformation in the network or cloud. Understanding new levels of natural interaction between people and computers to deliver personalised experiences. Analysing what’s at the heart of this transformation – data and data management. And considering the many ethical issues, from security to bias and talent development.
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Enterprise Re-invented
The convergence of technologies, like AI, 5G, edge, cloud, quantum computing and blockchain, means enterprises must constantly evolve, rethink their processes and reinvent their business models. Workforces also need to rapidly adapt, while cybersecurity and systems resilience must keep up to ensure the risks don’t outweigh the benefits.
We’ll be looking at this from the perspective of enterprises – at the key technologies and potential for increased speed, efficiency and performance in every industry and every sector. We’ll also dissect the case for investment and where this significant time and money is best spent to ensure digital strategies that deliver sustainable competitive advantage.
Game Changers
Looking ahead is always a tricky business, especially with the rise of technologies that have the potential to fundamentally change industry dynamics. Big data has shifted to small data as AI enables personalised experiences for every consumer. Record investment in quantum computing promises to solve problems up to 100 million times faster than traditional computers. And extended reality is breaking the boundaries between digital and physical worlds.
Nowhere looks ahead more clearly than MWC, from the tech, to the use cases, to the ecosystems involved.
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Our Digital DNA
Sustainability, diversity and ethics have become core strategic priorities, especially with customers and employees identifying with companies that have purpose beyond profit. Yet, the number of women in tech leadership has fallen in the past year. And, while industry players adopt more circular approaches to operate in sustainable and energy-efficient ways, we are still falling short of UN targets.
Given the influence of technology across business and society, it’s vital to implement change around societal impact. Our digital future is emerging and MWC25 will look at how we make it for the benefit of all.