Conference

Can Telcos Afford Not to Be A Part of the AI Race?

When

Mon, 26 Feb: 13:05 - 14:15 CET

Pass Required to Access

Hybrid
Location

MWC Stage B, Hall 6

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Session Description

This session will include Humanising Ai’s theme welcome by PwC:

 

AI Anywhere

 

In the 2024 CEO Survey, 70% of respondents expect Generative AI to significantly change the way their company creates value in the next three years. So while it's clear that Generative AI will revolutionize industries and build entirely new markets and opportunities, what does this mean for the future of the telecoms industry?

 

Join Jeanette Calandra (Global TMT Advisory Leader, PwC US) and Matt Labovich (Analytics Insights Leader, PwC US) as they open the "Humanising AI" track at MWC and talk about what AI anywhere really means, including:

 

- How GenAI can generate value across the telecoms industry

 

- Understanding where these opportunities lie, from internal operations management to dramatically enhancing the customer experience

 

Matthew Labovich, Partner, PWC

Jeanette Calandra, Global TMT Leader, PwC

 

CAN TELCOS AFFORD NOT TO BE A PART OF THE AI RACE?

 

Telcos have been struggling in the past decade, grappling with revenue stagnation, network strain in the 5G era, and hurdles in delivering innovative customer experiences. 

 

As the telecom world seeks to harness AI's transformative potential, promising enhanced efficiency, enriched customer experiences, and network optimization, it confronts a maze of data complexities, business implementation hurdles, and regulatory roadblocks. Is AI an indispensable necessity or a discretionary luxury for telcos? Will AI be the game changer and can Telcos stay out of the AI Race? Join us for this session and unravel the true potential and impact of AI in both technologies and services in telcos. Explore the roadmap to the future of telecommunications and the pivotal role AI plays in shaping this dynamic landscape.

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