We only have a few days left until GSMA MWC Barcelona 2024 opens its doors, and we can’t wait to welcome attendees back to beautiful Barcelona for four days of learning, networking and inspiring discussions.
With so much to see and do over the course of the four days, we hope these top tips will serve as a useful guide to help you make the most of your trip.
Getting into MWC Barcelona
Getting into MWC Barcelona couldn’t be simpler – all you need to do is download the MWC App and open your Digital Access Pass on the homepage.
The app will also serve as your pocket guide for MWC, featuring key information such as the event agenda, speaker and exhibitor list, food & beverage information, and an interactive map of the eight MWC Halls.
Upon arriving at the Fira de Barcelona, the South Entrance is the quickest way to access MWC Halls 1-5, including the Media Village in CC3, Hall 3, while the North Entrance is best for MWC Halls 6-7 and 4YFN in Halls 8.0 and 8.1.
The show floor is open between 8:30am-7:00pm on Days 1, 2 and 3 (26-28th February) and 8:30am-4:00pm on Day 4 (Thursday 29th February). Cloakroom facilities are also available and can be found at the South Entrance, North Entrance, and the VIP pick-up/drop off area. Members of the press have a dedicated cloakroom counter in Hall 3.
Your complimentary travel pass
Public transport is the easiest and most sustainable form of travelling around the city, and we encourage every attendee to make use of Barcelona’s extensive transport network – whether that’s the metro, bus or local FGC trains.
For that reason, we offer every attendee at MWC Barcelona and 4YFN a complimentary public transport pass which can be used for all Zone 1 travel, plus a trip to the airport.
Passes can be collected at the airport or at the Fira Gran Via North and South Entrances at the following times:
- Airport (luggage collection area of Terminals 1, 2B and 2C)
- 24-25th February from 9:00am – 8:00pm CET
- 26th February from 7:00am – 12:00pm CET
- Fira Gran Via, South Entrance
- 24-28th February from 9:00am-8:00pm CET
- 29th February from 9:00am-4:00pm CET
- Fira Gran Via, North Entrance
- 24-28th February from 9:00am-8:00pm CET
- 29th February from 9:00am-4:00pm CET
- Pl. Espanya FGC Station (connection tunnel from L1 and at FGC Pl. Espanya lobby)
- 26th February from 6:30-11:30am CET
The MWC Donation Room returns
MWC Barcelona has been certified as carbon neutral for ten years and four times recognised by the the Guiness World Records as the world’s largest carbon neutral trade show. We are working closely with our exhibitors and partners to minimise waste and contribute to a circular economy. With the GSMA’s Environmental Programme we aim to minimise the environmental footprint of our show across five key areas – energy, product and waste, food and waste food, logistics, and travel and accommodation.
As part of the programme, this year we are delighted to bring back the MWC Donation Room, a joint initiative with the Barcelona City Council and L’Hospitalet de Llobregat City Council.
Set up in 2016, the Donation Room gives MWC exhibitors a platform to give back to our host community. Whether it’s furniture or booth construction materials, exhibitors are encouraged to donate materials used at the show, rather than contributing to Barcelona’s landfill. The initiative collected over 26 tonnes of materials, and we look forward to building on these achievements.
Looking beyond our Environmental Programme, this year’s event takes place at a time where a state of emergency has been declared in Catalonia, which is facing its worst drought on record. As guests in the city, we take our responsibilities seriously and thank our attendees for taking steps to minimise their water usage wherever possible; small actions can go a long way, and attendees can help by showering instead of running a bath, turning off water while brushing your teeth, and reusing towels and linen rather than requesting daily replacements.
Local food & drink a short walk away
No trip to Barcelona would be complete without sampling the local food & drink on offer, and there will be something for everybody at MWC Barcelona. In addition to 85 on-site catering options, Meet & Eat is returning and this year we are celebrating its 10th anniversary, in partnership with L’Hospitalet City Council. Located a short five-minute walk from the MWC South Entrance in Plaza Europa, Meet & Eat is your go-to spot to sit down and enjoy food & drink from local chefs, as well as live music and cultural experiences from local artists.
Register today and, if you are a member of the press planning to attend, please do reach out to our PR team on press@gsma.com to say hi – we’d love to connect!
All news, press releases and on-demand keynote sessions can be found on the MWC Barcelona Press Zone and app.