Speaker Bio
Veronica has over 10 years of experience driving growth and innovation for B2B and B2C leading brands.She began her career in Latin America within the consumer brands space, leveraging her background in economics to uncover consumer needs and develop marketing campaigns in a complex, fast-changing marketplace.
After several years developing Amazon B2C business in Europe, she now heads Startup Marketing for Amazon Web Services in EMEA South, supporting entrepreneurs across France, Southern Europe, Middle East, and Africa. In her current role at AWS, Veronica drives marketing efforts to acquire and expand relationships with startups. Her experience spanning diverse markets gives her a unique perspective on innovation and strategic marketing in dynamic environments.
Veronica holds an MBA from HEC Paris and a bachelor’s degree in economics from Universidad Católica Andrés Bello in Venezuela.