THE MINDS BEHIND THE GAME
In 2023, Sports Tomorrow Congress will delve into the key role of human and machine cognition in sports development. Our congress is aimed at both the athletes themselves, and all those professionals who are part of a wide range of disciplines applied to sport.
This year, the congress will focus on expanding the boundaries of sports training into cognitive and mental skills to keep moving forward and reaching new heights. Knowing how to stimulate the creativity of the players, improve their self-confidence, and maintain good mental health or deal with anxiety is essential for any athlete or team which wants to reach their maximum potential.
On the other hand, computer cognition is already part of our industry. Different types of artificial intelligence have already created value to sports institutions with a diversity of models and simulations. This new scenario is expanding the business opportunities into a more client-oriented distribution of services in stadiums or any venue with a high density of attendees. We are just at the beginning… what’s next?