Alvaro Suarez

SCIRCLE, Co-founder & CEO

Speaker Bio

Álvaro Suárez is the Co-Founder and CEO of Scircle, a technology platform that merges artificial intelligence, data, storytelling, and perfumery to transform emotions and memories into unique, personal fragrances. An entrepreneur shaped by innovation ecosystems, Álvaro has worked on ventures born within major industrial groups and is a co-founder of multiple technology projects across mobility, perfumery, and nutrition. 


Based in Barcelona, he operates within a category that is currently transforming the fragrance industry: olfactory intelligence, where data and AI enable scent to become a new interface for identity, memory, and self-expression. Today, Scircle powers a global, community-driven platform with tens of thousands of unique creations, combining proprietary hardware, AI, and emotionally driven design. 


Under the umbrella of FC Barcelona, Álvaro explores how technology can amplify collective emotion, extending the fan experience beyond the visual and digital into a largely unexplored territory: the olfactory. 


In this talk, he invites us to imagine a future where some moments are not only seen or heard… but also scented. 

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