Ursula O'Kuinghttons, CMO at Scytale Digital and collaborator with Amplica Labs, has over two decades of diverse experience in journalism and business development. Formerly the Director of Communication and Partnerships at Web3 Foundation, Ursula's journey began as a journalist at Reuters News Agency, followed at El País and Prisa Media Group. Transitioning to public affairs, she served as Director of Communications at Casa Sefarad, affiliated with the Spanish Ministry of Foreign Affairs. At IOV Labs, Ursula drove the growth of the RSK Bitcoin blockchain ecosystem in Europe and Latin America, focusing on addressing financial needs in Argentina. Additionally, she contributed to the founding team at Civil Media Company in New York City, part of ConsenSys, supporting more than 100 newsrooms worldwide.