4YFN

Product, Technology, and Branding for a Leading Food Business

When

Tue, 27 Feb: 17:35 - 18:00 CET

Open to All

Physical
Location

Agora Stage, Hall 8.0 – 4YFN & Partner Theatres

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Session Description

Vicio, the Barcelona-based startup, was born in 2020 during the pandemic. Three years later, Vicio has grown to employ 700 workers, operates more than 20 restaurants, and has secured 17 million euros for its international expansion. A stellar product, the strategic use of technology, and outstanding branding campaigns have propelled Vicio to become one of the fastest-growing virtual restaurants in Glovo. Now, it stands poised to conquer international markets, competing with well-established burger brands. Let us introduce Oriol de Pablo, the former Co-CEO and Co-Founder of Vicio.

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