Sports and Entertainment Summit: Connectivity Revolutionising Sports and Entertainment

The fan experience now begins long before entering the venue and continues well beyond the final whistle. This session will explore howconnectivity and immersive technologies are transforming fan engagement in live sports and entertainment – from driveway todriveway.

One of the session’s key discussions will focus on how 5G connectivity is redefining event services. These technologies guaranteeuninterrupted connectivity for photographers, broadcasters, and media teams – even with 70,000+ fans in attendance. Real-worlddeployments at world-class stadiums and events highlight how network slicing not only guarantees performance but also opens newB2B revenue streams while enhancing operational excellence.

We will also dive into immersive fan experiences and discover how immersive technologies powered by edge computing are deliveringreal-time player statistics, multi-angle replays, and 360-degree content directly to fans' devices. From courtside AR experiences tovolumetric video broadcasts that let viewers control camera angles, immersive networks are turning passive spectators into activeparticipants.

With data usage in sports venues growing 67% year-over-year and 5G networks delivering 320+ Mbps average speeds, connectivity is nolonger optional – it is the backbone of modern fan engagement. Discover how telcos are partnering with venues to monetise frictionlesspayments, real-time content sharing, and premium connectivity packages.

As stadiums become smarter and fan expectations soar, connectivity is no longer a luxury – it is the foundation of next-generationexperiences. Join us to uncover how 5G and immersive technologies are rewriting the rules of live sports and entertainment.