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Session Description
The direct-to-consumer revolution is upending traditional digital fan engagement. Join us as we will dive deep into how the sports media and entertainment is transforming. Using data-driven personalization and innovative partnerships learn how leading companies are enhancing the fan experience on and off the field as never before.
Discover the cutting-edge strategies for staying connected to fans during and between games. Gain actionable insights on how the sports media balances innovation, using data to create customized fan experiences. Learn valuable lessons on the cultural and technological changes needed to thrive in the D2C era.
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