Splio edits a SaaS Individuation Marketing Platform targeting B2C Customer Marketing teams from the Retail, e-Commerce, Food and Telecommunications industries. Among the 500+ companies in Splio’s portfolio, there are Orange, MTN, Longchamp et Decathlon.

Splio ambitions to empower Campaign Management with Individuation® Marketing. Its AI-powered Platform enables companies and brands to activate and engage each one of their customers in a unique relationship on a one-to-one basis.

The Individuation® Marketing Platform is based on a one-of-a-kind innovation, arbitration, automating everyday the most relevant message through the most appropriated channel for each one of the Companies’ customers. The calculation of arbitration is based on a very unique differentiator, the optimum, that is to say the best communication possible reconciling the Company’s stakes, objectives and constraints and the appetences of each one of its customers.