Roche Vandenberghe

Speaker Bio

Roche Vandenberghe is a senior marketing and growth leader with deep experience shaping enterprise value across telecommunications, financial services, and digital businesses in Southeast Asia.

She is currently Chief Marketing Officer of Globe Telecom, where she drives brand leadership at scale—strengthening the masterbrand, elevating network and service narratives, and accelerating brand lift to sharpen competitive advantage in a highly regulated, capital-intensive industry.

A Fellow of the Institute of Corporate Directors, Roche brings a strong grounding in governance, strategy, and boardroom discipline, with particular expertise in growth strategy, digital transformation, customer economics, and brand as a long-term value asset.

Previously, she served as Chief Marketing and Digital Business Officer at FWD Life Philippines and as two-term Chair of the Philippine Life Insurance Association’s Marketing Committee. She helped lead FWD’s market entry in 2014 and its rise into the top three insurers in under a decade, building new revenue streams through digital distribution and data-led marketing.

Roche has led regional growth initiatives across the Philippines, Malaysia, Indonesia, and Vietnam, working at the intersection of technology, financial services, and consumer brands.

She also serves on the board of Special Olympics Pilipinas, reflecting her advocacy for inclusive leadership and responsible business impact.