Nigel Vaz

Publicis Sapient, CEO

Speaker Bio

Nigel Vaz


CEO Publicis Sapient


 


Nigel Vaz is CEO of Publicis Sapient, the technology company providing enterprise AI platforms and services. He is also a member of Publicis Groupe’s Executive Committee and serves as Global Lead of Digital Business Transformation for the communication, media, data and technology group. 


For more than 30 years, Publicis Sapient has been an industry leader in digital business transformation experience – helping clients to transform how they operate, serve their customers, unlock new value and thrive in an AI-driven world.


 


In more than 25 years with the company, Nigel has acted as a strategic advisor on complex transformation initiatives with clients across geographies and a range of industries, including financial services, automotive, retail, consumer products, and telecommunications, media & technology.  


Today, with AI advances now firmly part of clients’ broader transformation requirements, Publicis Sapient is positioned to connect data and AI across capabilities and broader transformation remits. Nigel has spearheaded the development of proprietary AI tools such as Sapient Slingshot and Bodhi, which automate complex processes and help to transform businesses at pace through AI-powered solutions. 


Nigel advises some of the world’s largest businesses on their transformation initiatives. Publicis Sapient clients include Carrefour, Goldman Sachs, Marriott, McDonald’s, Nationwide, Nissan and Unilever. Prior to joining Publicis Sapient, he was a successful entrepreneur, co-founding a public company with interests in internet consulting and connectivity solutions. 


 


Nigel is author of the bestselling business title Digital Business Transformation – How Established Companies Sustain Competitive Advantage from Now to Next, based on years of partnering with clients to harness the power of digital. 


 


Recipient of a Lifetime Achievement Award and named as a Top 25 Global Leader


by Consulting Magazine, Nigel is also an inductee of the BIMA Digital Hall of Fame, and has served as President of the IPA (Institute of Practitioners in Advertising) and board director of The Marketing Society. 


 


He is a regular commentator in broadcast and print media, including the BBC, Bloomberg, CNBC, CNN, Financial Times and The Wall Street Journal, and author of numerous articles on business and AI transformation, technology, brand experience and culture.   


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