Connected Industries
Manufacturing and Production Summit: Speak CEO – Rethinking Operator GTM for Enterprise Impact
Date
Mon, 2 Mar
Time
12:15 - 13:15 CEST
Location
Connected Industries, Hall 4
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Session Description
Enterprise digital transformation is driving a $61 billion opportunity for mobile operators in the manufacturing sector.
Industries worldwide are embracing technologies such as AI, IoT, robotics, augmented/virtual reality, big data analytics and cloud computing to boost operational efficiency, enhance customer experience and create new revenue streams, but traditional go-to-market strategies often miss the mark.
This session explores how telcos can reshape their business models and partnership approaches to speak the language of enterprise leaders. Instead of selling connectivity, operators must address business problems, whether it's operational efficiency, cost reduction, or innovation. Learn how to build compelling value propositions that resonate with CEOs and decision-makers.
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