Accenture at MWC26 Barcelona

Hear MWC event experiences from one of the world’s largest consulting firms, helping clients change and grow quickly.

About Accenture Connected Industries knowledge partner

Accenture brings together industry innovators and ecosystem leaders to demonstrate how telcos can leverage data, AI and automation to accelerate their path to L4/L5 autonomous networks, open new B2B markets, reinvent the B2C experience to drive loyalty and transform their operating models. 

Hear from Accenture’s Global Marketing Director (Communications & Media Industry Group)

  • MWC matters to our business in three ways: reputation, relationships and revenue. At this event, we are really able to project our reputation. At our booth, we have the space and the time to meet with clients and deepen relationships. And off the back of that, we generate revenue by inking deals and progressing client work. 

    MWC is unique for us. There are various events around the world where you might dig into deep technology or deal with particular focus groups. But here is the only place we can meet with the C-suite executives of all of the telecoms companies in the world, to discuss strategy and drive the future of the telco business. 

"Accenture chose to be here as the Knowledge Partner of Connected Industries because Connected Industries is more relevant than ever. That really comes down the fact that the issues that telcos talk about are now exactly the same issues that industries talk about: 5G, automation, agentic AI and sovereignty. 

Connected Industries proves that telcos are in the perfect place to grow their market share of the enterprise technology business – because we know that the conversations we have with telco leaders in our booth flow smoothly into the conversations that industry leaders are having on stage."

Matthew McGuinness
Global Marketing Director, Communications & Media Industry Group, Accenture