BIMA is the leading mobile-led insurance and health player in emerging markets. BIMA uses mobile technology to deliver affordable insurance and health products that emerging consumers need but cannot access through traditional channels. BIMA’s mHealth services make it easier to get medical advice by removing some of the major hurdles customers face; cost, distance and accessibility. mHealth gives customers, and their family members, unlimited, on-demand access to qualified doctors over the phone. Over 2.2 million customers in Ghana, Bangladesh, Paraguay, Pakistan and Cambodia are signed up for mHealth. 100+ in-house doctors are already offering 350,000 tele-consultations per year.
“Leveraging the accessibility of the mobile phone In low- and middle-income countries to address the lack of traditional healthcare resources, this enables more people to access medical services in a quick and convenient manner.”