Roddy Tranum

Roddy Tranum has over 27 years in the telecommunications industry, having held and grown various positions at AT&T (and BellSouth) which have spanned across Strategy and Planning; Network Operations; Product Management and Development; Workforce Management; eCommerce; and most recently data, metrics, reporting, and analytics. 

 

Across all of his roles, data-driven decisioning making is a key component, and in his current role as Assistant Vice President of Channel Performance Data and Tools, he and his team support ~130k daily users in AT&T’s Consumer Channels with critical channel performance data, metrics, and tools. The team develops and manages a massive infrastructure across the entire data stack including data sourcing, metric development, data warehousing, business intelligence, reporting, analytics, visualization, and application development, all to help drive improved sales, service, and customer experience results.

 

Roddy is a graduate of the Massachusetts Institute of Technology with 3 degrees (BS Electrical Engineering, MS Engineering, MS Management), is a College Football Hall of Fame Wide Receiver, and he and his wife are the proud parents of two sons.