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Mercedes Jiménez López

Director, Data Transformation & Advance Analytics, Telefónica

Mercedes Jiménez López

Speaker Bio


Over the last years, she has been designing the data transformation in an scalable way from the ground up to enhance Telefonica Analytics and AI capabilities, exploring new ways of combining information for deep knowledge of customers and providing insights to be more relevant for them in all countries of Telefonica Group.



Her passion about new challenges leads Mercedes into different positions in her professional career to open pathways for value generation, joining business, finance and data knowledge of Telekom market at international level.