Liran Dan

Founder and CEO, Reach Rach

Liran Dan

Speaker Bio


The battle on the CTV eyeballs is in full swing. As more and more eyeballs are moving every minute from traditional TV to Connected TV, so do advertising budgets change to keep track of their new viewing habits. Who will be the winners of this battle? The Platforms, the Publishers or the advertisers?



Liran Dan, a CTV expert, with years of experience in initiating and establishing new source of revenues in the OTT market will share with us case studies which shows how after 80 years from the first TV commercial, we are in front of new era, where only the innovative will survive.