Joakim Sjöblom

CEO & Founder, Minna Technologies

Joakim Sjöblom

Speaker Bio


Joakim Sjöblom, Co-founder and CEO of Minna Technologies. Joakim have founded three companies over the last 10 years and have been nominated to several awards, including Young Innovation leader of the year (Arthur D Little) and scholarship from Carl XVI Gustaf’s Foundation for Young Leadership. As a founder of Minna Technologies, Joakim conducted deals with leading retail banks and navigated FinTech partnerships from the early days of collaboration. Joakim is also a well known keynote speaker on the topic of future digital banking, with a focus on consumer behaviour and digital expectations from the millennial generation.



About Minna Minna Technologies is a Swedish tech company established in 2016, on a mission to help retail banks deliver powerful digital experiences within subscription management. Partnering with top-tier banks across Europe and backed by some of the biggest financial companies in the world, currently around 20 million people benefit from Minna’s subscription solutions. The team at Minna are passionate about building the next generation of financial products to make people’s lives better  minnatechnologies.com.