Speaker Bio

As an experienced brand and marketing leader; Jane Villeneuve has built, nurtured and grown an international portfolio of reputable brands which has seen her call London, Milan and Sydney her home. A key member of global leadership teams with the likes of Sky, Luxottica, Estee Lauder and Optus; Jane has used brand strategy as her tool, to mobilise organisations beyond the Marketing team, and impact financial performance. Described by her peers as “confident to challenge ‘what is’ and brave enough to make great work happen”, she has passionately led 50-strong Marketing teams, managed media budgets of more than €100m, and been responsible for driving the growth of businesses valued in excess of €3bn. In late 2018 it was time for a shift in gears, when Jane made the bold decision to relocate back to Sydney with her family and rediscover her home with ‘new eyes’. With a blank piece of paper and a fresh perspective, Jane founded Narrative; a strategic brand consultancy, dedicated to building purposeful brands that deliver business growth. With hands-on experience proving that brand has the potential to be your most valuable asset, and the key to scaling digital first and media businesses, Narrative helped businesses grow. Inside out.