Alexandra studied Mechanical Engineering at the Technical University of Munich and is responsible for all R&D related startup projects at the BMW Startup Garage. As a Venture Client, the BMW Group becomes the early adopter client of a startup, even if its product, service or technology is still on a prototype stage.
The BMW venture client approach offers startups direct access to a premium client and its network to foster and accelerate innovation. Therefore the BMW Startup Garage is a startup‘s gateway into the multi-trillion dollar automotive industry. The startups get their first premium venture client while BMW benefits from the innovations from the startup economy.
During her studies, Alexandra experienced first hand the challenges of co-founding a tech startup. At the BMW Group she developed a profound understanding of automotive industrialization. Her main focus is to scale up startup innovations within BMW and to establish long-term relationships with the portfolio startups of the BMW Startup Garage.