Should MNOs have a Chief Metaverse Officer?


Tue, 28 Feb: 16:15 - 17:00 CET


MWC Stage B, Hall 6



Session Description

With a surge in interest and investment in VR, 3D spaces and connected worlds, is it time to follow companies like Disney, LVMH and Procter & Gamble, and invest in a Chief Metaverse Officer? Whilst we may still be a few years away from mass adoption of the major metaverse platforms, is there a concern that operators will be left behind if they don’t? Recent reports predict that in just a few years, one in four people will spend at least an hour a day in the metaverse and as Telco’s provide a vital entry point, is this a fresh opportunity to reduce customer churn and increase revenue? The future of business is taking shape, is a chief metaverse now needed to navigate this new and often confusing space? 

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